Retailer

The story behind HalloweenCostumes.com’s humble beginnings. The retailer, now a Halloween costume heavyweight, attributes its success to a wide selection of SKUs and exclusive designs.

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Online-first and so-called “clicks-to-bricks” retailers like Casper and Wayfair are paving the way for a new kind of shopping experience customers can have in retail stores.

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The goal of any retailer should be to provide a good customer experience, so each customer keeps coming back again and again. In the world of e-commerce, the top factors in delivering a good customer experience all revolve around shipping, … Read the rest

Nothing Lady Gaga does is conventional, and that now includes launching her new beauty brand exclusively on Amazon.