Retail and eCommerce highlights this week include: SheerID will work closely with MACH Alliance members to support open, best-of-breed technology ecosystems to develop composable digital experiences. Over the past five years, more than 1.5 billion people started using TikTok, pushing … Read the rest
Retail and eCommerce highlights this week include: Gander and Filco Market collaborating to help consumers identify reduced-to-clear produce. Tap to Pay on Android lets sellers accept contactless payments directly from their phones, without the need for additional hardware. Sift appoints … Read the rest
Ecommerce thrives as artificial intelligence and machine learning redefine the shopping experience, boosting efficiency and personalization.
Here’s a batch of new ecommerce books for spring. There are titles on brand development, B2B commerce, social enterprises, storytelling, influencer partnerships, startup design, and AI marketing.
I compiled this list using Amazon.com. From Amazon’s “Books” category, I selected “Business … Read the rest
Whether you use a single platform for your business or have multiple sources, social media is one of the best places to advertise products and services. Your social media presence is more important for conversion. It’s a place to build brand … Read the rest
Ecommerce marketing decisions are difficult. Advertising, search engine optimization, social media, content marketing — all involve communicating a message to an audience.
Social media platforms are an important part of “shared” integrated marketing.
All social media platforms reserve the right … Read the rest
TikTok is set to produce its first live shopping and entertainment event today. This is a place where people can buy products directly on the platform, tapping into the rise of “social shopping”.
Known for its short lip sync videos … Read the rest
From being an inspirational shopping platform, Pinterest is transitioning towards a site for content creators. The company announced its new feature called Pinterest TV which helps to create live, original videos. These videos mainly focus on shopping, food, fashion, home … Read the rest
META (Facebook) PLANNING TO OPEN RETAIL STORES
According to The New York Times Meta formerly known as Facebook is planning to open retail stores.
The store will showcase virtual reality headsets, teleconferencing gadgets etc.
Meta is reportedly planning a flagship … Read the rest
For any online store, increasing the organic traffic flow is the most important task. But even after knowing that SEO can lead to higher ROI through eCommerce marketing, online stores neglect search engines. Instead of focusing on organic traffic generation, … Read the rest
