Shopify Inc. today debuted Sidekick, an artificial intelligence chatbot that can help retailers redesign their e-commerce websites and analyze sales data.
Sidekick is rolling out alongside several other new features. Shopify’s cloud platform, which enables retailers to build and host e-commerce websites, will now offer corporate credit cards. Furthermore, the company is extending the platform with a new AI-powered email marketing tool.
Sidekick will become available through its Shopify Magic suite of machine learning features. The feature suite runs on OpenAI LP’s GPT-4 model. When it launched earlier this year, Shopify Magic focused mainly on automating the task of writing e-commerce product listings. It will extend Shopify’s automation capabilities to a variety of other areas as well.
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