But for the celebrities and influencers who live on our social media feeds, it's a very different story - and…
This was the most unexpected trend of the night: By our latest count, five actresses arrived in floaty gowns that fused…
Will Smith is selling water. Kobe Bryant is pushing deodorant. Mark Wahlberg is peddling protein powder. YouTube star JoJo Siwa,…
Me in a black-one piece swimsuit, chilling in the hammock on vacation? Casual. Ciara in Fiji, chilling in the hammock…
Celebrity-backed brands are nothing new. As PYMNTS has previously reported, the original celebrity-endorsed products date back as the far as the 1760s, when the…
It's no secret that celebrity endorsements help sell. And while not all retailers collaborate with celebrities, it's based on a…