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LONDON (Reuters) – The value of global advertising revenue from retailer-owned e-commerce sites is growing so fast that the medium, known as retail media, is forecast to exceed television revenue by 2028.

GroupM, the world’s biggest media buyer, said it … Read the rest

For smartphones, online sales have touched record 55-60% of total category sales last month, overtaking the halfway mark for the first time, while online sales of televisions was 40-45%, estimates by multiple leading brands said.