Online shopping has seen tremendous growth in the past few years. The big giants like Amazon, Alibaba, Flipkart, Rakuten have changed the face of commerce industry and have set a benchmark for others to compete with. These e-commerce stores have … Read the rest
Whether you use a single platform for your business or have multiple sources, social media is one of the best places to advertise products and services. Your social media presence is more important for conversion. It’s a place to build brand … Read the rest
From being an inspirational shopping platform, Pinterest is transitioning towards a site for content creators. The company announced its new feature called Pinterest TV which helps to create live, original videos. These videos mainly focus on shopping, food, fashion, home … Read the rest
For any online store, increasing the organic traffic flow is the most important task. But even after knowing that SEO can lead to higher ROI through eCommerce marketing, online stores neglect search engines. Instead of focusing on organic traffic generation, … Read the rest
The majority of social media content includes user-generated data, which can sometimes lead to the spread of misinformation. Social media led to the spread of inaccurate information during the Covid-19 pandemic about cures and treatments apart from conspiracy theories.
Content marketing trends come thick and fast. This is because they are partly linked to the online culture. Who knew that marketing would incorporate memes in some of the latest and greatest campaigns? Who knew that social media would dominate … Read the rest
Social media engagement not only helps brands to reach out to their target audiences in a more informal and unstructured manner but also comes in very handy for driving traffic to the websites for conversions. In a number of indirect … Read the rest