Early trends predict strong festive season sale for e-commerce companies

According to early trends from several industry players, the festive season has started on a high note for e-commerce companies. Last month, even before the flagship sale events went live, analysts at Redseer had estimated that the gross merchandise value … Read the rest

The Rise of AI, AR, and Social Commerce in European B2C eCom Market 2023

As digitalization continues to reshape industries, a range of advanced technologies including augmented reality, AI-driven recommendation engines, drones, and AI robots are significantly impacting the B2C E-Commerce experience. Notable trends also encompass AI-generated content marketing, ethical and sustainable considerations, as … Read the rest