Social Media Marketing in simple terms is the marketing of your company’s products or brand through Social Media. There are various social media channels like Facebook, Instagram, LinkedIn, Twitter, Pinterest, etc.
The main motive of companies or firms is to connect with customers, increase awareness of their brands and make profits from these social media sites. This is possible by following a proper marketing strategy.
That’s called Social Media Marketing Strategy.
Source: https://adzis.com/blog/social-media-marketing-strategy-complete-guide/
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