In 2020, eCommerce within Europe has kept on growing. The total worth of European e-commerce grew to 757 billion euros. This is a 10 percent growth from 690 billion euros in 2019.
Over the last years, there has been a steady increase in the number and share of online shoppers within Europe every year. The largest jump in the number of online shoppers can be seen in 2020, due in part to the Covid-19 pandemic pushing consumers to online shopping. The percentage of online shoppers was 71 in 2020, while it was just 66 percent in the year before.
These findings are stated in the 2021 European eCommerce Report, published by Ecommerce Europe and EuroCommerce. Though eCommerce within Europe grew significantly, with 10 percent, the growth was smaller than in 2019 (14 percent).
Read more: https://ecommercenews.eu/european-ecommerce-was-worth-757-billion-euros-in-2020/
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